We are The Life Coaching Studio

We’re calling you to a higher standard. We’re coaching you to live your life to the fullest, the life that God created you to live. And we’re having a great time doing it. Join us.

A lot of people don’t realize the underlying stress and frustration in their lives is caused by an unbalanced life. We help people get healthy, get organized and get debt-free.

Hey! We’re Shana & Vanessa and we’re best friends and business partners. We met in 2012 when our kids were in Pre-K together. We are both Jesus followers, wives to amazing husbands and moms to awesome kiddos. We live in Navarre, Florida where the beaches are beautiful and the sun is (almost) always shining.

We founded Ideal Balance in 2020 on April Fool’s Day with a mission to help women get unstuck and level up their lives.

We know you don’t need more information. You just need to take action. So, we make doing uncomplicated and doable. We also know that none of us have brain calories to spare for the little things in life that make the biggest difference. That’s why we help women install systems that make things like healthy eating, home organization and budgeting easy and automatic. Oh, and we hold you accountable every step of the way.

We believe in you.

We believe good things come to those who work hard & are disciplined.

So we don’t shy away from hard work. We lean into it and we encourage everyone we work with to do the same. With a plan, the right systems, encouragement and accountability (that’s on us) we believe you can do hard things and be disciplined.

We believe humans are filled with power & love and are built to be strong & energetic.

This is how God made us, this is how God made you. So we embrace it. You are fully capable, fully able to live life to the fullest because that’s how you’re made. We will remind you of that every chance we get.

We believe people are weighed down, distracted and unable to thrive.

This is the sad reality. Between misinformation, electronics, stress, anxiety, busy schedules and more people are focused solely on surviving. We want more for ourselves and for you.

So we’re on a mission to inject hope and empower people to live the life God created them to live.

Our job is to inject hope, to encourage you, to be a blessing to you. We also back that up with a proven step-by-step plan so you can achieve your goals.

Our vision is our community filled with people who have happy & healthy lives they’re proud of.

We’re all about:

  • Hard work
  • Keeping it simple
  • Being intentional with your time & money
  • Being all in where you’re at
  • Generosity

Meet the Team:

Vanessa is wife to Marc and mom to two awesome kids! Her favorite Bible verse is Jeremiah 29:11: “For I know the plans I have for you,” declares the LORD, “plans to prosper you and not to harm you, plans to give you hope and a future.” After paying off her mortgage at 31, she became passionate about helping others find financial freedom. In 2019, she stepped out in faith and quit her job to pursue her passion. She has coached dozens of clients to improve their lives, their finances, their businesses, their health and their homes. Vanessa holds several certifications in coaching, business and fitness as well as a B.S in Business Administration. Vanessa loves spending uninterrupted quality time with her family, board games, date nights with her husband and being out in nature! Vanessa co-founded Ideal Balance and serves as Chief Financial Officer, Professional Organizer as well as serving clients as a Financial and Health Coach.

Shana is wife to Chris and mom to three amazing little rascals. Her life verse is Matthew 5:16: Let your light so shine before men, that they may see your good works, and glorify your Father which is in heaven. After a former life as a reporter, she began coaching in 2015 and co-founded Ideal Balance in 2020. Beginning as a personal trainer, she quickly saw the common threads keeping women from living the life they desire, so she expanded her certifications and added in life coaching. Next, she and her husband got debt free and improved their marriage along the way, so she added financial coaching to the mix. Shana loves music, games, dancing and going to the beach every single chance she gets. Shana co-founded Ideal Balance and serves as Creative Director, Professional Organizer as well as serving clients as a Life, Financial and Health Coach.

Stephanie Grissom

Stephanie is wife to Brian and mother of three, including two young men serving in our US Coast Guard and US Army. She lives on the Intracoastal Waterway in North Carolina and has a passion for planting and for serving others. After years of caring for young children and children with special needs, she decided it was time to use what she had learned and support the moms raising them and the other women in her life. Stephanie has made it her business to empower the women around her and encourage them to reach for higher goals. She believes everyone deserves the best life they can possibly get and won’t stop in helping them achieve it. Her life’s mission is to lend courage, joy, and empowerment to those around her.

Angie Craine

Angie is wife to Davis, a special operator in the USAF and mom to 3 amazing kids. She is living her best life near the Gulf of Mexico and puts her toes in the sand every chance she gets. Her life verse is Philippians 4:13, “I can do all things, through Christ who strengthens me.” She believes that with God on your side, anything you want to accomplish can be achieved. She has been helping women find their worth, greatness, and purpose since 2013. She has a servant’s heart and likes to lead alongside her clients and get in the trenches with them. She’s also a numbers girl and loves financial planning. She and her family have been following a budget since 2008 and living on less while planning for the future. Angie loves long days at the beach, reading fiction novels, crafting and creating of any kind, binge watching old tv shows, and spending quality time with her family and laughing together. Angie has found her purpose in empowering women to see themselves as fierce, capable, worthy, and confident.


Want to work with us?